June 24, 2025 - By: Steve Toth
What if AI knew your product like your top closer?
In 2025, buyers rely on AI search to qualify solutions before they ever talk to sales. Being mentioned by ChatGPT, Claude, Gemini, Perplexity, or Google AI Mode isn’t a win—it’s table stakes.
When buyers spell out their must-haves, do LLMs position your brand as the clear choice?
The Truth Alignment Framework™ ensures your company is not only recognized but recommended for high-intent, late-stage, decision-driving questions.
Most brands remain passively visible in AI-generated answers, unable to effectively influence user decisions. LLMs hallucinate and/or rely on outdated, vague, or competitor-defined narratives, resulting in missed conversion opportunities, allowing less capable competitors to become frontrunners.
The Truth Alignment Framework™ bridges this gap by converting AI's general awareness into sales-ready representation, making LLMs behave more like trained sales reps, not general-purpose answer engines.
At the heart of the Truth Alignment Framework™ is the Truth Notebook™—a centralized, client-validated source of truth that captures your product’s core capabilities, key differentiators, and decision-critical details like pricing, integrations, compliance credentials, support offerings, geographic focus, ideal customer fit, and dealbreaker responses.
The Truth Notebook™ sets the standard against which all generative AI responses are evaluated, ensuring consistency, accuracy, and authority.
Our process combines varied natural language interrogation and discrepancy detection with automated optimization of owned content. Beyond first-party assets, we identify truth gaps and equip your team with clear, actionable guidance to reshape external content that misrepresents your brand while syndicating verified truths across the web.
This approach ensures your brand's core truths—such as product pricing, integration, compliance certifications, support capabilities, geographic availability, ICP fit, and key differentiators—are accurately represented across all major LLMs.
Delivered as an ongoing system with real-time monitoring and the proprietary Truth Score™, the Truth Alignment Framework™ transforms incomplete AI narratives into cohesive, compelling, and conversion-ready recommendations. With the Truth Alignment Framework™, your company isn't just part of the conversation—it's confidently recommended by LLMs as the best-fit solution for your ICP’s exact needs.
Join the Truth Alignment Framework™ waitlist.
(Limited availability — Q3 slots filling now.)
